“Culture eats strategy for breakfast.” Peter Drucker
“What the customer buys and considers value is never a product; it is always utility – that is, what the product does for him.” Peter Drucker
“I’ve come up with a set of rules that describe our reactions to technologies:
- Anything that is in the world when you’re born is normal and ordinary and is just a natural part of the way the world works.
- Anything that’s invented between when you’re fifteen and thirty-five is new and exciting and revolutionary and you can probably get a career in it.
- Anything invented after you’re thirty-five is against the natural order of things.”
“Everything should be made as simple as possible, but not simpler.” Albert Einstein